Before you start

Small Business is an Anthropic plugin for Claude with 44 skills built for small businesses: ads, content, sales, collections, finance and reputation. No coding needed. You need the Claude desktop app with the Code tab turned on (it requires a paid Claude plan). Here are the 4 steps and the 8 skills worth starting with.

The steps

  1. Install the plugin

    The skills don't show up until you add the plugin to your Claude. Open Claude desktop, go to Code, then Customize and Plugins. Search for «Small Business» and click Add. The Skills tab lists all 44.

  2. Create a project for your business

    Inside a project, Claude remembers who you are and what you want, and every skill uses it. Go to Home, then Projects, and click New project. Name it after your business and write your goal, for example: «More sales and better marketing».

  3. Call a skill with the slash

    Each skill is an employee with a trade. You call it by name and it asks for what it's missing. In the project chat type «/», scroll to Small Business and pick one. Try: /ad-manager «Make me an Instagram ad for my business».

  4. Connect your accounts

    With your email, calendar and files connected, Claude works with your real data, not examples. In Connectors, link Gmail and Google Calendar so it works on its own with your email and your schedule. Add Google Drive or Microsoft 365 later if you like.

Where to start

SkillWhat it doesTry this
/ad-managerYour ads manager: builds campaigns, copy and audiences.Ask for an ad for this month's offer and who it's for.
/social-content-engineYour social team: ideas, captions and a posting calendar.Ask for this week's posts for your business.
/brand-styleStores your brand: colors, tone and voice, so everything comes out the same.Give it your logo, your colors and two pieces of your own writing you like.
/lead-finderFinds potential customers who fit what you sell.Tell it who you sell to and in which city.
/proposal-builderBuilds clean proposals and quotes.Give it the service, the price and the client's name.
/invoice-chaseFollows up on unpaid invoices with friendly messages.Works best with your invoicing system connected.
/cash-flow-snapshotGives you a clear picture of money in and money out.Run it once a week to decide with numbers.
/review-reputationAnswers and looks after your customer reviews.Ask for replies to your latest reviews, good and bad.

Want it running in your business?

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